The Education Manager will be responsible for promoting RiverArts educational programming through marketing and communication. Manages data, creates metrics, and evaluates RiverArts educational programming effectiveness. In coordination with the Executive Director and Education Center Advisory Committee, the Education Manager is responsible for developing and managing a varied curriculum of adult programing. This is a full time position.
RiverArts is a vibrant community arts center located in downtown Chestertown that offers a dynamic, engaging and constantly evolving program of exhibitions, programs, classes and special events. We have a Gallery, Gallery Gift Shop, Clay Studio, KidSPOT children's activity center, and ArtsAlive!, a separate adult education space. Over 500 members bring a great deal of energy to support the arts and creativity in the community.
A non-profit 501(c)(3) organization, RiverArts Mission is “to be the place where the Arts meet the community.” The RiverArts vision is to “engage the individual and the community with opportunities to create, learn, and grow through the arts .”
Essential Duties and Responsibilities:
•Marketing & Communications
-Implement and manage a strategic and dynamic marketing plan for educational programming, working with the Executive Director and Marketing Committee and Program Coordinators. Assist in writing and creating marketing copy and assets for print and digital promotional materials for educational events, classes and programs, including updating the website, email blasts (using Constant Contact), releases, Facebook posts, posters, rack cards, etc.
-Work with Coordinators to generate social media, scheduling posts and promoting programming
-Collect, organize and analyze data of educational programming at RiverArts educational centers (ArtsAlive! KidSPOT, Clay Studio)
-Monitor class/program registration and attendance.
-Attend Education Center Advisory Committee Meetings (ArtsAlive! KidSPOT, Clay Studio).
-Data analysis and metrics for program evaluation
-Data extraction for classes funding, donor, grant purposes
•ArtsAlive! Education Center
-Work with ArtsAlive! Advisory Committee to develop innovative programming in alignment with RiverArts’ mission, strategic goals and priorities.
-Assist in finding instructors, Work with instructors to schedule classes.
-Physical logistics – opening and closing building, ordering supplies, coordinate open studio time, setting up for classes, all as needed
-Excellent written and oral interpersonal skills with a high degree of professionalism, attention to detail imperative; high energy, flexibility, discretion and sound judgment required.
-Excellent problem-solving, time management and communication skills.
-Team player approach to working with a diverse group of individuals.
-Ability to adapt quickly to changing program/event schedules.
-Ease with use of Microsoft Office, especially with Excel.
-Familiarity with Google Drive
-Social media experience: Facebook, Instagram preferred.
-Familiarity with email marketing: Constant Contact preferred.
-Familiarity with WordPress a plus
Availability: Ability to work weekends and evenings as needed.